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Communication & Media Studies

Communication & Media Studies examines how information, ideas, and messages are created, shared, and interpreted across different forms of media and communication. It explores the role of media in shaping culture, society, politics, and everyday life.

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What will you learn?

​Media and Communication Theory

  • How media influences society and culture

  • Communication models and theories

  • Media audiences and consumer behaviour

  • Representation and identity in media

  • The impact of digital technologies on communication

 

Media Analysis

  • Analysing television, film, news, and social media content

  • Understanding media messages and narratives

  • Critically evaluating media bias and influence

  • Examining the relationship between media and power

 

Digital Media and Online Communication

  • Social media strategies

  • Digital content creation

  • Online communities and networks

  • Emerging communication technologies

  • Digital storytelling and multimedia communication

 

Journalism and News Media

  • News production and reporting

  • Media ethics and regulation

  • Fact-checking and information evaluation

  • Contemporary issues in journalism

 

Marketing, Advertising and Public Relations

  • Brand communication

  • Advertising campaigns

  • Public relations strategies

  • Consumer communication

  • Corporate communications and reputation management

 

Research Skills

  • Media research methods

  • Audience research

  • Surveys, interviews, and focus groups

  • Data collection and analysis

  • Evaluating communication effectiveness

 

Transferable Skills

Students develop:

  • Written and verbal communication

  • Critical thinking and analysis

  • Creativity and content development

  • Research and data interpretation

  • Presentation skills

  • Digital literacy

  • Project management

  • Teamwork and collaboration

Career Prospects

A Communication & Media Studies degree prepares graduates for careers across the media, communications, marketing, business, public sector, and creative industries.

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Career opportunities include:

Media and Journalism

  • Journalist

  • Broadcast Researcher

  • News Producer

  • Editor

  • Multimedia Producer

  • Content Creator

 

Public Relations and Corporate Communications

  • Public Relations Officer

  • Communications Officer

  • Media Relations Executive

  • Corporate Communications Specialist

  • Internal Communications Adviser

 

Marketing and Advertising

  • Marketing Executive

  • Digital Marketing Specialist

  • Social Media Manager

  • Brand Executive

  • Advertising Account Executive

  • Content Marketing Manager

 

Digital Media and Creative Industries

  • Social Media Strategist

  • Digital Content Producer

  • Creative Producer

  • Community Manager

  • Multimedia Designer

  • Influencer Marketing Coordinator

 

Business and Public Sector

  • Public Affairs Officer

  • Stakeholder Engagement Officer

  • Customer Communications Manager

  • Business Development Executive

  • Policy Communications Officer

 

Research and Consultancy

  • Media Researcher

  • Audience Insights Analyst

  • Market Research Executive

  • Communications Consultant

  • Consumer Insights Analyst

 

Education and Further Study

  • Teacher (with further qualifications)

  • University Researcher

  • Lecturer

  • Media Education Officer

Universities to look for:

  • The London School of Economics and Political Science (LSE)

  • University of Cambridge

  • Goldsmiths, University of London

  • King's College London

  • University of Leeds

  • University College London (UCL)

  • The University of Edinburgh

  • Cardiff University

  • Loughborough University

  • University of Birmingham

  • The University of Manchester

  • City St George’s, University of London

  • The University of Warwick

  • The University of Sheffield

  • University of Glasgow

  • University of Sussex

  • University of Leicester

  • University of Westminster

  • University of Bristol

  • SOAS University of London

  • Lancaster University

  • Newcastle University

  • University of Liverpool 

  • Bournemouth University

  • University of Nottingham

  • Queen Mary University of London

  • Birkbeck, University of London

  • University of York

  • University of Exeter

  • University of Stirling

  • University of the Arts London

  • University of East Anglia (UEA)

  • University of St Andrews

  • University of Southampton

  • Swansea University

  • University of Huddersfield

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